Hi Bruce, I understand what you are saying and don't totally disagree.
It's not really me saying that "Pentax totally screwed up the marketing impact". It's Pentax themselves that have said that, indicating that they underestimated demand, sometimes by factors of 10's or 100's. I'm just enjoying beating them with a stick after they said it. :-) Tom C. >From: Bruce Dayton <[EMAIL PROTECTED]> >Reply-To: Pentax-Discuss Mail List <[email protected]> >To: Pentax-Discuss Mail List <[email protected]> >Subject: Re: K10D's available >Date: Wed, 6 Dec 2006 10:02:36 -0800 > >Hello Tom, > >The one area that we can't know about is their estimation of the >competition's similar offerings. At the time, they may have felt >(logically) that both Canon and Nikon would be bringing out something >close enough in feature/price/performance to compete and not give them >an overwhelming interest level. > >We also can't really tell when they started to react. It is very >possible, that things could have been much worse with regards to >availability. They could have seen the Canon/Nikon offerings once >they were out and realized that they would get a flood of orders. >The delays we saw could have been partially to counteract this >problem. > >I'm not defending here, but giving you some other ideas rather than >just your own that Pentax totally screwed up the marketing impact. > >So in a nutshell, they could have easily overestimated the competition >offerings which would forecast much smaller demand for the K10D. Once >seeing the competition, they could have started ramping up for greater >demand, but just could not do it fast enough to satisfy the market. > >And yes, I agree that they are losing sales to other brands because >they are not on the shelf. In my local store, there are boxes of >D80's sitting there waiting to be sold. If someone walks in and asks >for a K10D - and there isn't one, the store is going to sell the Nikon >instead, if the buyer will do so. The store is interested in sales of >ANY body, not specific bodies. > >I am happy that Pentax has this kind of problem, rather than the other >kind (mediocre, non-compeitive, higher priced). > >-- >Best regards, >Bruce > > >Wednesday, December 6, 2006, 9:16:01 AM, you wrote: > > >> > The high tech marketplace is littered with failed enterprises that > >> > mis-calculated their chances. I can think of 3 camera companies at > >> > least. Being conservative is often a wise course of action. Stop > >> > complaining about it until you are risking your own money, or own the > >> > company. > >> > >>I can understand your point regarding technology vs risk too Bob. But > >>to think that Pentax couldn't have appreciated the response to a 10MP > >>camera after over three years of nothing but rehashes built around the > >>same (albeit capable) 6MP sensor is a bit unbelievable Especially at > >>the price point vs feature set of the K10D. > >> > >>-- > >>Rob Studdert > >TC> That's what I think as well. No one was suggesting they should be >stupid >TC> and risk the business. OTOH, they, being Pentax, should be MORE in the >know >TC> and in the BEST position, better than any of us, to guage and >anticipate the >TC> market. I was simply surprised they would not have anticipated a high >TC> demand for their flagship which by all accounts has alot of bang for >the >TC> buck. > >TC> I'll be interested to see the graphs on how sales of the K10D peak and >TC> plateau. > >TC> Tom C. > > > > > > >-- >PDML Pentax-Discuss Mail List >[email protected] >http://pdml.net/mailman/listinfo/pdml_pdml.net -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net
