-----Original Message-----
From: CMP Media LLC [mailto:[EMAIL PROTECTED]
Sent: Monday, December 08, 2003 8:08 AM
To: Sreelal Chandrasenan
Subject: Expert Enterprise Strategies


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EXPERT ENTERPRISE STRATEGIES

December 2003

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MESSAGE FROM THE EDITORS: BRING TECH EXPERTISE TO THE BUSINESS

Enterprise IT managers are devoting their days to business drivers and
bottom lines. So how can they stay on top of technology trends and
developments without losing their nights--or their edge on the
competition?

Why not do both at the same time, courtesy of comprehensive,
up-to-date content from CMP? In-depth white papers, case studies, and
analysis illuminate today's top tech issues. They also deliver the
critical business context IT executives need to create value, maximize
return on investment (ROI), and reduce total cost of ownership (TCO).

Case in point: on demand computing. IT executives may have heard that
self-healing systems, dynamic reallocation of resources, and as-needed
access to applications promise to transform business. But successful
deployments demand a thorough understanding of everything from grid
computing to autonomic technology. IBM lays out the details in white
papers and tutorials, while CMP supplies an Executive Guide that
offers the critical business perspective, along with special Webcasts
that can help executives spec out a strategic vision ("Strategies for
Turning Your Company into an On Demand E-Business"). The goal: happier
customers, higher productivity, and huge gains in efficiency (not to
mention profits).
http://ct.rubin-swx.com/pp1/cts?d=86-528-494-508-19039-3172-1

Cisco has its own take on how to make employees more productive,
convert users into loyal customers, and reduce TCO: Converge
communications over a single IP network. The migration doesn't have to
be difficult, thanks to white papers that deliver tech details on
everything from IP video to call-center apps, as well as real-world
case studies that put implementation issues into perspective
("Successful Convergence with Cisco's IP Communications Strategies").
http://ct.rubin-swx.com/pp1/cts?d=86-528-494-508-19039-3175-1

Sprint also touts the IP advantage: a 30 percent reduction in
management costs compared with frame relay. Comprehensive white papers
can help IT executives map out a migration strategy that will simplify
network administration and allow companies to put a cap on TCO
("Putting the Backbone in Multiservice Networking").
http://ct.rubin-swx.com/pp1/cts?d=86-528-494-508-19039-3178-1

Growing companies grapple with many of the same issues as their bigger
brethren, only they're forced to address them on a smaller budget. If
your business is looking to balance expenses and expansion, visit The
Emerging Enterprise--a new CMP site dedicated to helping small and
medium businesses (SMBs). From advice on enterprise backup to tips on
spotting spam scams, The Emerging Enterprise features content geared
specifically to the concerns of growing companies, along with a
special section on sales and marketing and the latest news from the
SMB sector. 
http://ct.rubin-swx.com/pp1/cts?d=86-528-494-508-19039-3181-1

These days, business and technology are inseparable. CMP helps
enterprise IT managers take care of both. 
 
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CMP INTEGRATED MARKETING SOLUTIONS
http://ct.rubin-swx.com/pp1/cts?d=86-528-494-508-19039-3184-1


In partnership with
THE FORSITE GROUP
http://ct.rubin-swx.com/pp1/cts?d=86-528-494-508-19039-3187-1


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