Bad analogy, Microsoft uses it's monopoly position as much as technical 
superiority or any other factor to insure sales, (PC manufactures get a 
price break sometimes a huge price break, which they'll forfeit if they 
offer a competing OS). Linux producers make very little profit and are 
not necessarily interested in pretending to ease of use, which MS always 
pretends to.

Canon did just that. They built market share at the expense of profits 
to get to the position where they can sell cheap plastic junk for large 
amounts of money. (so I overstated the case so sue me). Pentax needs to 
build market share. They were taking the long view. Hoya doesn't seem to 
see it that way. This is too bad since this is the first time Pentax 
seems to have taken the long view since the early 70's.

Tom C wrote:
> Where will Pentax end up at though?
>
> Ficticious figures pulled out of air.
>
> Canon sells 500,000 low end cameras at 20% profit.
> Pentax sells 100,000 medium-high end cameras at 5% profit.
>
> Case in point.  Linux is a free operating system (nothing to do with whether 
> it's good, better, etc.)  Has it yet, in the real sense, overtaken Windows 
> which Microsoft is making money hand-over-fist on?  Pentax surely wants to 
> gain some market share, but doing so at the expense of profits, is not 
> necessarily a winning strategy.
>
> Tom C.
>
>   
>> Hmmm. My theory has sort of been the opposite, i.e. that many people are
>> buying K10Ds etc. these days because they seem to represent decent
>> quality and the right amount of features at a very reasonable price.
>> While I suspect Pentax would loose out to Canon and Nikon (even more) if
>> they tried to make an impression of being more "upmarket". And perhaps
>> also if they went further along the line of really cheap high-volume
>> products.
>>
>> - Toralf
>>
>>     
>>> best,
>>> mishka
>>>       
>
>
>
>   


-- 
Remember, it’s pillage then burn.


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