-------------- Original message ---------------------- From: "Tom C" <[EMAIL PROTECTED]> > I'm shocked that Pentax does not have at least a *visible* DSLR presence > *consistently* in these major mass retailers.
Really? Then you don't know much about marketing. The mass retailers buy only with big margins. A lot of manufacturers won't play that game. Pentax can evidently sell all it can produce through channels that give them a better wholesale price. It would make no sense for them to get involved in the mass mass retailer market unless they have inventory to dump. That's why you'll occassionally see an optio or other tidbit show up on the shelves at Best Buy or Costco, but by and large, Pentax is apparently not a player in that game. Paul
