P�l Jensen wrote:

Actually, the Dynaxx 7 show how dangerous this market is. According to the Wall Street Journal (or was it Finacial Times?), Minolta grossly overestimated the sales of this camera. They anticipated a sale of 60.000 units a month (quite possible not far from the number achieved by the Minolta 7000 that sold 2 million in a couple of years. They obviously attempted to repeat the sucess), but it only sold 7.000 a month intially (who knows what they sell now: probably less). Now, I find 7000 units a month great for such a camera (the *ist is scheduled for 10.000 units/month - very conservative) but it obvioulsy spelt disaster for Minolta who lost millions of $$$$ on it.

It really just show that it isn't enough to have the product; you need the system and credibility as well. The Dynaxx 7 didn't manage to get customers from Nikon and Canon and possibly only tempted Minolta owners to upgrade; that is, those who hadn't switched to Nikon or Canon already. It isn't enough for Pentax to release also rans. That will only keep the ever diminishing Pentax crowd happy for short period of time.

P�l




So what? If you're not Canon, just give up? That doesn't sound like a better plan.



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