Hello Fred 28/08/2002 16:35:09, Frederick Noronha <[EMAIL PROTECTED]> wrote:
>It looks like Goa... but this is Sindhudurg > >From Frederick Noronha > >PANJIM: It looks like Goa, it's not far from Goa, but it is not Goa. > >Sindhudurg, the long sandy stretch along the southern Maharashtra coast, is >keen to pick up where Goa left off. It's now trying hard to build itself as >a tourist destination though it may lack the quaint history of this state >and the east-west mix of Portugal's former colony. **** non-relevant text deleted ***** > >Of course, Goa continues to have some edge because of its image built up >over the years. > >But then, tourism circles here clear fear the growing potential of places >like coastal Maharashtra and southern Kerala, in cutting into Goa's tourism >pie, which has not been growing fast enough to cope with the increasing >number entering the business here. > >Goa's image is, not surprisingly, imprinted on the minds of many globally. >In its August 18 issue, 'Business Today' magazine found Goa was one of >India's "ten most global non-corporate brands". > >Goa was well known to 44% respondents from seven mainly-Western countries. >It was only marginally behind the Bollywood giant film industry of India and >Bangalore's software appeal. Most of those who remembered it linked it with >tourism, hippies, the former Portuguese rulers and being an "island". > >Kerala was known to 26% of the respondents. "Goa, as it is today, doesn't >need much selling. What it needs is some efforts at making it more >esteemed," commented Business Today. > >It said: "Goa is a bit like the tried and tested Maruti 800; relevant but >hardly different; well-known but certainly not esteemed; low-priced and, >therefore, perhaps easily sustainable." > >"Unlike the Maruti small car, however, the former Portuguese colony enjoys >tremendous global recall, being more a household name in Stockhold or >Capenhagen than in Surat or Ludhiana. Thanks to the good old rupee, Goa >makes for a cheap, long, sun-kissed, lager filled vacation," it added. >(ENDS) > Very good article. Specially the bit from Business Today. Since I am based in this part of the World .... some corrections .... Stockhold is actually Stockholm (based in Sweden) and Capenhagen is actually Copenhagen (based in Denmark). We are enjoying a very good and extended summer up here. Our hope and wishes are that it goes on and on ... Some years back ... one local politician promised good sunny weather year-round to his voters. Could this be the one? Signing of from sunny Copenhagen, Eustaquio Santimano =-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-W-E-B---S-I-T-E-=-=-= To Subscribe/Unsubscribe from GoaNet | http://www.goacom.com/goanet =================================================================== For (un)subscribing or for help, Contact: [EMAIL PROTECTED] Dont want so many e=mails? Join GoaNet-Digest instead ! =-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-= Help support non-commercial projects in Goa by advertizing!! * * * * Your ad here !!
