[EMAIL PROTECTED] wrote: > P. J. Alling wrote: > > >>If were better wouldn't it be >>logical to expect better sales to old farts like us? > > > But Pentax have concluded there wouldn't be *enough*. > > If adding the aperture simulator costs $5.00 per camera (much lower > than what I've heard from people at Pentax but it'll do for > demonstration purposes) a production run of 10,000 cameras will have an > additional manufacturing cost of $50,000.00. > > If it results in sales of 1000 cameras to *people who wouldn't have > bought the camera otherwise*, that's not even going to come close to > recouping its cost. Of course we can argue the numbers, like the actual > per-camera cost and the number of people to whom this feature is a > deal-breaker (I'd guess far less than 1000, you'd certainly predict > more), but the bottom line is that Pentax has already made these > calculations to their satisfaction. > > > You dont think they get more than $50 profit per camera?
rg -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net

