On 8/24/06 7:58 AM, "K.Takeshita", <[EMAIL PROTECTED]> wrote:
> 3. More females (new entry to DSLR) are buying Sony Alpha than males BTW, my take is that the overwhelming sales spike right after the launch of Alpha must have a lot to do with this. Alpha 100, considering the price point (with kit lens etc), is indeed an entry model. However, Sony brand should be really at work here. Those entry users (most likely the first purchase of DSLR) have had difficulty in deciding which DSLR to buy. They probably relied on the brand to play it safe. On top of that, Sony spent enormous amount of advertising dollars starting from teaser in their web site to the gigantic launch exhibition and parties starting from the fashionable district in Tokyo to other locales. This used to be Canon's domain :-). But it's good to see Pentax are doing so well and now firmly reckoned as an important factor in the market. Just a few (or several?) years ago, someone in New York (his name slipped my mind but was it not Bruce R or something? :-) was advocating the demise of Pentax and we were never going to see any Pentax DSLR and Pentax users were lunatic. Pentax came a long way since those days. Now their single model has reached 10% share. It's probably more now. With coming K10D and dedicated digital new lenses including USM DFAs, they should do well. At least that's what I hope. Overwhelming market domination by big 2 is not only unhealthy but deterimental to us all, the consumers. Cheers, Ken -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net
