Pentax hopes to sell 120K cameras at an average sales price of $600 this
fiscal year. if Pentax truly meets its sales goal of 10% market share in 2
years, that will mean about 500-700K cameras at about the same average
price. since they have stated that they also hope to make 10% on their DSLRs
by then, you can make some reasonable estimates.
Herb....
----- Original Message -----
From: "John Francis" <[EMAIL PROTECTED]>
To: <[email protected]>
Sent: Thursday, September 22, 2005 12:07 PM
Subject: Re: Irrelevant Poll: What do you WANT in a digital camera?
What Pentax can't afford to do is go after a sale that costs
them more to make than the profit margin on the sale.
If this is something that corporate minds can understand,
but which ordinary minds can't, I'd say this points more
to a problem with the ordinary mind than the corporate one.
