Interestingly, if you're over 30, the big S-Class Benz is still
attractive, for those with the bucks.
A LOT of folks love those older Mercedes and appreciate the fact that
there is another company out there besides M-B able and willing to
supply a comparable car.

I'd bet the Lexus doesn't require 1/10 as much upkeep and attention as
a Benz does...
Styling be damned, if a car is known for it's luxury, and reliability
and comfort and handling, and so on... it will always be in demand.
I suspect, like M-B back then, Lexus weren't selling their big,
expensive cars to kids.
They were selling to those who appreciated opulence with their
performance, and were willing to pay for it.
You don't necessarily have to change the grill-work and the body shape
and the hang-ons every year, if you have a fine car to begin with.
Well, the top luxury car makers don't.

In fact, change for change's sake is inimical to new sales. That's why
(at least it used to be) you frequently couldn't tell a 1975 from a
1980 from a 1985...unless you were an aficionado.
Subtle interior changes and the like were the order of the day.
If you have something that works, leave it alone! Improve only what
needs improvement.

So it seems to me.

keith whaley


Paul Stenquist wrote:
> 
> Sales figures. In the late 80s Lexus was competitive with Mercedes Benz
> in the US and the styling was similar to the big S-Class Mercedes. The
> styling is still similar to the late eighties Mercedes, but the sales
> are stagnanta. Automotive News is a good source.
> Paul
> 
> Ed Matthew wrote:
> >
> > > >
> > > > [EMAIL PROTECTED] wrote:
> > > >
> > > > >Lexus sales are not very good in the US either. The brand was a one-hit
> > > > >wonder. Their styling is stagnant, their marketing, nonexistent.
> >
> > I'm curious - where did you get this information?
> >
> > Ed

Reply via email to