On Oct 12, 2007, at 7:05 AM, Robin Becker wrote:
At present I have reduced the email to a textual format with an
embedded textual link. So the email looks like
Your XXXX Document,
Thank you for your inquiry. below is a link to the brochures as
requested, in Adobe Acrobat format.
It includes the YYY Airport Hotel and other information which may
be useful. We thank you for your query.
Your XXXX Document may be found here
http://host/path/aaaaaa-
hrcc-20071012113659-20zi0rfoknv6gdi1w4bls0psd0.pdf
XXXX Sales Team
It could be personalised a bit more,
When you personalize that give the date and IP address of the
request. Something like
... the brochures you requested at TIME from IP.
but is there anything at a system level that can be done to make
emails less likely to be classified as spam?
The most crucial thing is the status of IP of the host sending the mail
o Does it have a proper DNS PTR (reverse DNS) record?
o Are you using SPF or DomainKeys to show that that IP address
is authorized to send mail in the sending domain's name?
o Do you have working postmaster and abuse addresses for the
domain you
are sending from?
o Do you have a static IP address?
o Are you clear of any major blacklists?
o Can you demonstrate that every recipient really did request the
mail?
Each of those are far more important than whether you attach a PDF.
(By the way, say it's PDF or even Adobe's PDF, but not "Adobe Acrobat
format".)
I assume that spammers try very hard and fail, so is this kind of
email application effectively dead in the water before it starts?
Automatic mailing is fine. What is important is how the email
addresses were acquired.
-j
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