Also, it may be "challenging" to contact the Chrome team and ask them for their conversion rates to install by country, but I would imagine they are probably facing similar challenges. They may also have other methods of distribution to get around the constraints or have enough marketing $$ to offsets organic growth in emerging markets.
If anyone does have any non-Firefox information to share, it would be helpful. This is probably a challenge with any kind of download, browser or not. Chris ----- Original Message ----- From: "Mike Hommey" <m...@glandium.org> To: "Chris More" <cm...@mozilla.com> Cc: "Daniel Veditz" <dved...@mozilla.com>, dev-platform@lists.mozilla.org Sent: Tuesday, October 14, 2014 3:53:34 PM Subject: Re: Breakdown of Firefox full installer On Tue, Oct 14, 2014 at 11:11:01AM -0700, Chris More wrote: > Very interesting. When Firefox 4 was launched, it was 12MB. When > Australis was launched it was 28MB. Now, Firefox 33 is 35MB. That's > almost a 200% increase. I did an A/B test last year when the installer > was 22MB and there was a strong correlation between average internet > speed in a specific region of the world and install-rate of Firefox. > If world-wide internet speeds are not increasing faster than the > growth of the installer, it could be having a negative impact on > adoption of the product. By how much? No one is for sure as the A/B > test was just testing the current size of Firefox and one 3MB bigger. > The conclusion of the test was that 22mB vs 25MB didn't have a > statistical difference in conversion rate, but now a year later, we > are more than 10MB bigger. > > It looks like everyone provided helpful information and this is a > great start. I am going to work on creating a document to help to > quantify what are the drivers in the growth of the installer. After > that we can decide what does this tell us and if the growth of the > installer has negative impacts. On the other hand, what is the download size of the downloadable alternatives to Firefox? What is their adoption in regions with poor internet speeds? If the answer to both those questions is "bigger", (which I genuinely don't know if it is) there is nothing wrong with our download size. Mike _______________________________________________ dev-platform mailing list dev-platform@lists.mozilla.org https://lists.mozilla.org/listinfo/dev-platform
