> On Du, 05 feb 12, 12:30:05, Robert Brockway wrote:
>>
>> One of the best pieces of business advice I ever received was this:
>>
>> "Don't sell what you like.  Sell what people will buy".
>
> While it may be good business advice isn't it hypocrisy to sell a
> product you don't believe in?

The dividing line for me, between a salesman and a conman, has always been
that one has a substantial product line and the other doesn't. If you have
no faith in, or no knowledge of, the product line you're dealing with,
essentially it comes to the same thing.

The difference comes out for those with the eyes and ears to see and hear.

You must assess your market accurately, yes, even before deciding on
location, along with your ability to provide what they want, at the price
they can afford, but if you don't respect and even love your product
you're heading nowhere but the next town.
Regards,

Weaver

-- 


Religion is regarded by the common people as true,
by the wise as false,
and by the rulers as useful.

— Lucius Annæus Seneca.

Terrorism, the new religion.



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