Thanks for the info below. Thanks also to others too for comments. Where are we with sponsorship for ACEU?
Who actually owns this? Melissa, the ASF EA, has received an enquiry and would like to act upon it or hand it off to whoever owns sponsorship. Ross On 28 July 2012 00:25, Steve Holden <[email protected]> wrote: > I promised I would post something before the end of the (West coast US) week > about sponsorship for ApacheCons EU and NA, so here it is. Unfortunately it > isn't the draft I'd anticipated due to a report after the EU site survey that > the basis of sponsorship was changing. > > I don't know where this new direction has come from, but I gather the > proposal now is that we have €1,500 partial track sponsorships (potentially > many per track), €6,000 exclusive track sponsorships (with no explanation as > to how conflict between exclusives and partials are resolved) and €8,000 > events. > > If there's a real possibility of getting events sponsored then it would > relieve the conference budget of a major burden, so it seems sensible to add > them, but the track sponsorships may not fly as they are. The reason for this > is that the different tracks are of different lengths and with different > average attendances, so charging the same to sponsor a 100-person 1-day track > as a 200-person 2-day seems illogical. > > To remove that stigma (or at least to minimize the perceived iniquities it > imposes) I would therefore propose that we offer sponsorships as follows: > > 1. Conference sponsorship: €1,500 > > Exposure throughout the public spaces, and signage outside sessions. > > 2. Track sponsorship: €500 > > Exposure inside the session rooms for a particular audience. > > An organization can increase its exposure by sponsoring multiple > tracks. It is permitted to sponsor all tracks. > > Small companies with specialist audiences can sponsor a track without > taking out a wasteful conference sponsorship, meaning a targeted audience > at an economically efficient cost. > > Big track, small track, no difference. > > 3. Event sponsorship: €4,000 and up > > Allows a sponsor to promote awareness through social events, which > will by default be receptions, but if we can find a volunteer with flair > they might be much more. > > I'd like some feedback. Remember, if you aren't from the commercial world, > the need to present things *simply*. The ASF knows a large number of > well-disposed organizations with adequate budget for sponsorship, but being > able to communicate how the scheme works in an "elevator pitch" is important. > Make it simple to understand, make it simple to order, and be friendly and > helpful in dealing with sponsors. Oh, and make them comfortable at the event! > > One further point: > > In investigating the relative "sponsorship weights" of the tracks I made the > following calculations: > > Sponsorship Weighting People Days Person-Days > ApachEE 11% 200 1 200 > Modular Java Applications 6% 100 1 100 > Open Office (1) 11% 100 2 200 > Open Office (2) 11% 100 2 200 > Web infrastructure 17% 100 3 300 > Camel in Action, Common problems, solutions and best practices 6% > 100 1 100 > Cloud 11% 100 2 200 > Linked Data 1% 25 1 25 > Big Data 22% 200 2 400 > Encore! The best bits, revisited 3% 100 0.5 50 > Apache Daily 0% 0 > NoSQL Database (1) 0% 100 0 > NoSQL Database (2) 0% 100 0 > Lucene, SOLR and Friends (1) 11% 100 2 200 > Lucene, SOLR and Friends (2) 11% 100 2 200 > OFBiz - The not so obvious Apache project 0% 100 > 0 > 600 * 3 days 1800 2175 > > I believe that in round terms we have space for 600 people that can be split > into modules of 100-, 200- or 300-delegate chunks. Even assuming that room > reconfiguration offered no logistical problems (these operations usually take > time, and must occur during breaks). Even before new tracks are added, and > without some tracks yet providing input about space requirements (who have > therefore been allocated zero in this scheme) it is obvious that we would be > overcommitted in the space we have available. > > I would be very interested in hearing from the track chairs how they feel > this issue might amicably be resolved. > > But even more urgent is agreeing on a sponsorship scheme. So please give that > priority in discussions. > > regards > Steve > > -- > Steve Holden [email protected], Holden Web, LLC http://holdenweb.com/ > Python classes (and much more) through the web http://oreillyschool.com/ > Conferences and technical event management at http://theopenbastion.com/ > Next: DjangoCon US Sep 6-8, Washington DC http://djangocon.us/ > > > -- Ross Gardler (@rgardler) Programme Leader (Open Development) OpenDirective http://opendirective.com
