>> this announcement is available online at http://s.apache.org/lj

Forest Hill, MD –27 January 2016– The Apache Software Foundation (ASF), the 
all-volunteer developers, stewards, and incubators of more than 350 Open Source 
projects and initiatives, today announced continued momentum in Open Source 
innovation and leadership. 

"We continue to see strong adoption of Apache software across diverse sectors 
and categories," said ASF President Ross Gardler. "Whether users are seeking 
Open Source solutions or not, Apache ranks as a top choice. Our brand strength, 
proven leadership, and community-driven process enable individuals and market 
competitors alike to collaborate in a trusted environment. This, in turn, 
furthers our mission of developing top quality software that is bolstered by 
vibrant, active communities." 

>From Abdera to Zookeeper, the ASF is home to dozens of ubiquitous, 
>best-in-class software projects such as Cordova, Flex, Lucene/Solr, Maven, 
>OpenOffice, Tomcat, and the flagship Apache HTTP Server. 

INNOVATION 
Since its inception, the ASF has long been recognized as a leading source for 
Open Source network-server, network-client, and library tools that meet the 
demand for interoperable, adaptable, and sustainable solutions. Its reputation 
for producing reliable enterprise-grade software continues to grow dramatically 
across several categories, most notably Big Data, where Apache powerhouses such 
as Hadoop, Cassandra, Storm, and many others dominate the marketplace. 
According to Forrester Research, 100% of enterprises will embrace the Apache 
Hadoop ecosystem for data storage, processing, problem solving, and predictive 
analytics, particularly across Cloud environments. 

Apache projects and categories that are experiencing widespread recognition 
include Ambari, Kafka, Mesos, and Spark --all winners of InfoWorld’s 2016 
Technology of the Year award. In 2015, Apache products were featured more than 
400 times in Gartner Magic Quadrant reports. 

Projects and communities intending to become fully-fledged Apache projects do 
so through the Apache Incubator. This includes code donations from external 
organizations as well as established projects such as Groovy, which became an 
Apache Top-Level Project in November 2015,. There are 47 projects currently 
undergoing development in the Apache Incubator, 60% of which are in the Big 
Data category. In addition, there are 39 initiatives in the Apache Labs 
innovation "sandbox" for testing technical concepts. 

EFFICIENCY 
Beginning with an inaugural membership of 21 individuals who oversaw the 
progress of the Apache HTTP Server, the ASF has grown to 588 individual members 
and 5,317 Committers collaborating across six continents. All development is 
done on a volunteer basis --some committers may be paid by their employers for 
their time and code contributions, but the ASF does not pay for software or 
project oversight. 

The private, 501(c)(3) non-profit charitable organization is funded through 
tax-deductible contributions from corporations, foundations, and private 
individuals. The ASF Sponsorship Program raises critical funds that helps 
offset day-to-day operating expenses such as bandwidth and connectivity, 
servers and hardware, legal and accounting services, brand management and 
public relations, general office expenditures, and support staff. 

Approximately 75% of the ASF's US$1M annual budget is dedicated to running 
critical infrastructure support services. Each day, millions of people across 
the globe access the ASF’s two dozen servers and 75 distinct hosts. A 
distributed team (comprising 10 rotating volunteers and 5 paid staff) on three 
continents keep Apache services running running 24x7x365 at near 100% uptime on 
an annual budget of less than US$5,000 per project. 

"The ASF founders were both pragmatic and provident in establishing an 
operation that is rigorously cost-efficient," added Gardler. "It’s amazing that 
we’ve been able to scale 35,000% over 16 years with very limited resources." 

NEW LOOK 
The ASF also unveiled a new visual identity today, the result of more than a 
year of planning alongside a design collaborative led by Lisa Dae and Fran 
Lukesh, whose services were donated by HotWax Systems and Lucidworks 
respectively. 


> OLD LOGO http://www.apache.org/images/asf_logo.gif
> NEW LOGO https://www.apache.org/img/asf_logo.png

"We are proud to debut our new identity, which reflects the Foundation’s truly 
diverse nature," said Sally Khudairi, Vice President of Marketing and Publicity 
at the ASF. "The simplified logo and feather glyph pay homage to our legacy 
whilst reflecting our forward-focused energetic growth. We’re looking better 
than ever!" 

The new identity will be unveiled in Brussels 30-31 January at the FOSDEM 
conference, with the brand roll out continuing across Apache projects and 
activities throughout the year. 

About The Apache Software Foundation (ASF) 
Established in 1999, the all-volunteer Foundation oversees more than 350 
leading Open Source projects, including Apache HTTP Server --the world's most 
popular Web server software. Through the ASF's meritocratic process known as 
"The Apache Way," more than 550 individual Members and 5,300 Committers 
successfully collaborate to develop freely available enterprise-grade software, 
benefiting millions of users worldwide: thousands of software solutions are 
distributed under the Apache License; and the community actively participates 
in ASF mailing lists, mentoring initiatives, and ApacheCon, the Foundation's 
official user conference, trainings, and expo. The ASF is a US 501(c)(3) 
charitable organization, funded by individual donations and corporate sponsors 
including Alibaba Cloud Computing, ARM, Bloomberg, Budget Direct, Cerner, 
Cloudera, Comcast, Confluent, Facebook, Google, Hortonworks, HP, Huawei, IBM, 
InMotion Hosting, iSigma, LeaseWeb, Matt Mullenweg, Microsoft, PhoenixNAP, 
Pivotal, Private Internet Access, Produban, Red Hat, Serenata Flowers, 
WANdisco, and Yahoo. For more information, visit http://www.apache.org/ or 
follow @TheASF on Twitter. 

© The Apache Software Foundation. "Apache", "Apache Abdera", "Apache 
Cassandra", "Apache Cordova", "Apache Flex", "Apache Hadoop", "Apache Hive", 
"Apache HTTP Server", "Apache Lucene/Solr", "Apache Maven", "Apache 
OpenOffice", "Apache Spark", "Apache Storm", "Apache Tomcat", "Apache 
Zookeeper", "ApacheCon", and their logos are registered trademarks or 
trademarks of The Apache Software Foundation in the U.S. and/or other 
countries. All other brands and trademarks are the property of their respective 
owners. 

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