Hi,
The two types of geo targeting at the campaign level are the campaign
criteria for
Proximity<https://developers.google.com/adwords/api/docs/reference/v201302/CampaignCriterionService.Proximity>and
Location<https://developers.google.com/adwords/api/docs/reference/v201302/CampaignCriterionService.Location>.
The Proximity target allows you to specify a GeoPoint with microdegrees
(i.e. float times 1,000,000) or you can specify the address (which gets
turned into a geo point behind the scenes) - both options allow a radius.
You only need to specify one or the other - both re not required.
- Kevin Winter
AdWords API Team
On Monday, May 13, 2013 9:13:01 AM UTC-4, Orev wrote:
>
> I am confused about geoTargeting:
>
> We want to *create a campaign* with a specific targeting area: Either
> by address + radius *or* by Lon/Lat point + radius.
>
> My input:
> I'm getting the coordinates from google maps, which is a floating-point
> number.
> google maps also provides the exact/estimated address (st, city, country,
> etc).
>
>
> If I get it right, I can set the target either by ADDing a criterion,
> or (from the examples) by 'geoTargeting': { 'proximityTargets': {
> 'circles': [{ 'latitudeMicroDegrees': 3434543 , 'longitudeMicroDegrees':
> 654, 'radiusMeters': '9656') }] }, },
>
> 1) If it's possible with both methods, then what's the difference?
>
> 2) if not, Which method should I use?
>
> 3) Google* maps*' coordinates is a float.
> Google *AdWords* documentation seems to want an integer.
> i saw *in the
> group*<https://groups.google.com/forum/?fromgroups=#!searchin/adwords-api/geopoint$201000000/adwords-api/FMIN-1bl95I/0_Bv9aPqJWcJ>that
> someone multiplied the float by 1000000.
> Is that the correct conversion?
>
> 4) in question (1), it's possible to add a *criterion *with *both* address
> and geoPoint.
> Is that correct?
> If so - does it make sense to create a campaign criterion with both
> address and geopoint?
>
>
>
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