Hello Google Ads Support,

We are currently tracking conversions using:

   - 
   
   *Google Tag Manager (GTM)* with the “Google Ads Conversion Tracking” tag 
   on the client-side
   - 
   
   *Google Ads API* (uploadClickConversions) from our backend server
   
We would like to ensure that when both methods are used, conversions are *not 
counted twice*.
Questions:
1. If we fire a GTM conversion tag with a transaction_id, and also send the 
same conversion via uploadClickConversions with the same orderId, will 
Google automatically *deduplicate* and count only one conversion?
2. In case transaction_id / orderId is not present, does Google fallback to 
deduplication based on gclid, conversion_action, and conversion_time?
3. Are there any required conditions or best practices to *ensure 
deduplication works reliably* when using GTM and API together?

We want to be confident that using both methods won’t result in duplicated 
conversions being reported.

Thank you for your support.

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  • Cl... Linh Luong Thi
    • ... 'Google Ads API Forum Advisor' via Google Ads API and AdWords API Forum

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